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Albert Watson is definitely one of the world’s most successful fashion and ad photographers of recent decades. Born in Scotland, he is now based in New York and his oeuvre stands out for its diversity and the wealth of different sides to it. Watson is associated with unusual and powerful portraits, among others of Naomi Campbell, Mick Jagger and Alfred Hitchcock, images that catch the eye for their refined compositions and use of light. Of late, Watson’s pictures have often be presented in a constellation of cross-genre, large-format pieces destined to emphasize his philosophy of diversity.


Over his four decades as one of the world’s preeminent photographers, Watson has used his powerful, graphic style to create images for hundreds of magazines, such as Vogue, GQ and Rolling Stone, along with successful advertising campaigns for major corporations. All the while, Watson has spent much of his time working on personal projects, creating stunning images from his travels and interests, from Marrakech to Las Vegas. Much of this work, along with his well-known celebrity portraits and fashion pho- tographs, has been featured in museums and gallery shows worldwide. The photo industry bible, Photo District News, named Albert one of the 20 most influential photographers of all time.

Born in 1942 in Edinburgh, Scotland, Watson studied graphic design in Dundee, followed by film studies at the London Royal College of Art in the late 1960s. After moving to the U.S. in 1970, he soon got the chance to earn his living with photography. He has directed more than 200 TV commercials, shot hundreds of covers of fashion magazines (100 covers for Vogue alone) as well as movie posters (e.g. »Kill Bill« and »The DaVinci Code«).

Until the early 1990s, Watson was most well-known for his fashion photography and shots of supermodels such as Kate Moss and Naomi Campbell, and for his campaigns for companies like Prada and Chanel. With his groundbreaking images of celebrities, including Alfred Hitchcock, Mick Jagger and Mike Tyson, Watson raised the bar of portrait photography and made himself an icon in the field.

Besides several exhibitions at the world’s leading galleries and museums (e.g. Metropolitan Museum of Arts in New York and the National Portrait Gallery in London), Watson has also had numerous solo shows in Europe since 2004. During the course of his career, he published six books, including the award- winning »Cyclops« (1994), »Maroc« (1998), and more recently »UFO: Unified Fashion Objectives« (2010), and »Strip Search« (2010).